The Costa Blanca, literally meaning "White Coast" is over 200 kilometres (120 mi) of Mediterranean coastline in the Alicante province, on the south-eastern coast of Spain. It extends from the town of Dénia in the north, beyond which lies the Costa del Azahar (or Costa dels Tarongers), to Pilar de la Horadada in the south, beyond which lies the Costa Cálida. Costa Blanca has a well-developed tourism industry and is a popular destination for British and German tourists.